Rapidly Increasing Sales Volumes generate Safety and Security Savings for
Alera Technologies DVD/CD ShredderT -- Now Only $39.99
(EMAILWIRE.COM, February 16, 2003 ) Van Nuys, CA - Alera Technologies, developer and
manufacturer of Advanced DVD and CD recording solutions announced today a
significant 33% price reduction for its popular DVD/CD Shredder, a unique
data security tool that permanently destroys the data layers on DVDs and CDs
securely preventing unauthorized use.
"At its debut last summer, the DVD/CD Shredder was an instant success
filling the need for a simple way to prevent theft or unauthorized use of
your valuable data. Since then, sales volumes have surpassed expectations
every month, driving production costs down. We believe that everyone should
benefit from the protection offered by the DVD/CD Shredder and are proud to
be able to pass these savings on to our customers," stated Perry Solomon,
President and CEO of Alera Technologies. "With a DVD or CD falling into the
wrong hands you could lose all of your personal financial records, business
customer lists, an entire accounting system or more. The cost for our
customers to have the peace of mind they really need has been reduced by
1/3."
A recent study by Meridian Research makes the projection that by 2006 the
financial institution sector alone will lose $8 billion to identity theft.
It is estimated that in the U.S. alone, yearly, more than a million people
have pieces of their identity pilfered for fraudulent purposes according to
the Identity Theft Resource Center. A Privacy Rights Survey recently found
that it takes 23 months and 175 hours to repair the damage caused by
identity theft. In addition, the average person spends more than $1000 to
clear their name, NOT including lawyer's fees.
States are passing laws that hold businesses responsible for ID Theft
damages to their clients if they don't take the proper measures to dispose
of personal data. While legislation making businesses responsible will
help, no legislation by itself can successfully contain the identity theft
problem.
When information is stored on DVDs and CDs the amount of data and the danger
of loss is enormous. Failure to securely dispose of discs containing
sensitive data that has become partially obsolete has the potential to
destroy you and your business. A single CD holds the equivalent of
approximately 80 four-drawer cabinets of text data. One side of a single
DVD disc holds about 560 four-drawer cabinets filled with data, seven times
CD capacity. Even when information is not considered confidential, it will
be damaging if it falls into the wrong hands. Most company trash contains
a gold mine of information and taking items or information from someone's
trash is entirely legal.
The DVD/CD Shredder is the ideal security tool for corporate, government,
education, and consumer applications. The DVD/CD Shredder (Alera
Technologies Part # 240114, Ingram Micro SKU # 561008) has a new low
estimated street price of only $39.99. Complete information is available at
http://www.aleratec.com.
Alera Technologies full line of DVD and CD recording and duplication
solutions are featured at 4SURE.com, AAFES, Amazon.com, Best Buy, Buy.com,
CDW, Comark, CompUSA, Global Computer, Insight, J & R, Mac Connection,
MacMall, Mac Warehouse, Micro Center, Micro Warehouse, Office Depot, Office
Max, PC Connection, PC Mall, PC Nation, Tech Depot, Wolfe's, Zones, in
addition to other leading retailers and are available to resellers through
Ingram Micro, the world's largest micro computer distributor. Complete
information available at http://www.aleratec.com
More on Alera Technologies
Alera Technologies is a leading developer and manufacturer of "Prosumers'
Choice" solutions for the DVD and CD recording technology markets. Alera
Technologies exciting new DVD and CD recording solutions are creating a new
standard in the industry with professional strength solutions at consumer
prices that are exceptionally easy to use and understand. The Alera
Technologies offering is augmented with advanced high performance DVD and CD
media, and unique, useful accessories. Alera Technologies is headquartered
at 7949 Woodley Ave., Van Nuys, CA 91406. For more information visit
http://www.aleratec.com. E-mail sales@aleratec.com. Toll Free Phone:
1-866-77-ALERA, Phone: 1-818-442-9989, or FAX: 1-818-475-5200.
-30-
Alera Technologies Contact: Perry Solomon
(818) 442-9989
psolomon@aleratec.com
Main Phone: 818-442-9989
Direct: 818-901-5255
Fax: 818-475-5201
http://www.aleratec.com/
psolomon@aleratec.com
manufacturer of Advanced DVD and CD recording solutions announced today a
significant 33% price reduction for its popular DVD/CD Shredder, a unique
data security tool that permanently destroys the data layers on DVDs and CDs
securely preventing unauthorized use.
"At its debut last summer, the DVD/CD Shredder was an instant success
filling the need for a simple way to prevent theft or unauthorized use of
your valuable data. Since then, sales volumes have surpassed expectations
every month, driving production costs down. We believe that everyone should
benefit from the protection offered by the DVD/CD Shredder and are proud to
be able to pass these savings on to our customers," stated Perry Solomon,
President and CEO of Alera Technologies. "With a DVD or CD falling into the
wrong hands you could lose all of your personal financial records, business
customer lists, an entire accounting system or more. The cost for our
customers to have the peace of mind they really need has been reduced by
1/3."
A recent study by Meridian Research makes the projection that by 2006 the
financial institution sector alone will lose $8 billion to identity theft.
It is estimated that in the U.S. alone, yearly, more than a million people
have pieces of their identity pilfered for fraudulent purposes according to
the Identity Theft Resource Center. A Privacy Rights Survey recently found
that it takes 23 months and 175 hours to repair the damage caused by
identity theft. In addition, the average person spends more than $1000 to
clear their name, NOT including lawyer's fees.
States are passing laws that hold businesses responsible for ID Theft
damages to their clients if they don't take the proper measures to dispose
of personal data. While legislation making businesses responsible will
help, no legislation by itself can successfully contain the identity theft
problem.
When information is stored on DVDs and CDs the amount of data and the danger
of loss is enormous. Failure to securely dispose of discs containing
sensitive data that has become partially obsolete has the potential to
destroy you and your business. A single CD holds the equivalent of
approximately 80 four-drawer cabinets of text data. One side of a single
DVD disc holds about 560 four-drawer cabinets filled with data, seven times
CD capacity. Even when information is not considered confidential, it will
be damaging if it falls into the wrong hands. Most company trash contains
a gold mine of information and taking items or information from someone's
trash is entirely legal.
The DVD/CD Shredder is the ideal security tool for corporate, government,
education, and consumer applications. The DVD/CD Shredder (Alera
Technologies Part # 240114, Ingram Micro SKU # 561008) has a new low
estimated street price of only $39.99. Complete information is available at
http://www.aleratec.com.
Alera Technologies full line of DVD and CD recording and duplication
solutions are featured at 4SURE.com, AAFES, Amazon.com, Best Buy, Buy.com,
CDW, Comark, CompUSA, Global Computer, Insight, J & R, Mac Connection,
MacMall, Mac Warehouse, Micro Center, Micro Warehouse, Office Depot, Office
Max, PC Connection, PC Mall, PC Nation, Tech Depot, Wolfe's, Zones, in
addition to other leading retailers and are available to resellers through
Ingram Micro, the world's largest micro computer distributor. Complete
information available at http://www.aleratec.com
More on Alera Technologies
Alera Technologies is a leading developer and manufacturer of "Prosumers'
Choice" solutions for the DVD and CD recording technology markets. Alera
Technologies exciting new DVD and CD recording solutions are creating a new
standard in the industry with professional strength solutions at consumer
prices that are exceptionally easy to use and understand. The Alera
Technologies offering is augmented with advanced high performance DVD and CD
media, and unique, useful accessories. Alera Technologies is headquartered
at 7949 Woodley Ave., Van Nuys, CA 91406. For more information visit
http://www.aleratec.com. E-mail sales@aleratec.com. Toll Free Phone:
1-866-77-ALERA, Phone: 1-818-442-9989, or FAX: 1-818-475-5200.
-30-
Alera Technologies Contact: Perry Solomon
(818) 442-9989
psolomon@aleratec.com
Main Phone: 818-442-9989
Direct: 818-901-5255
Fax: 818-475-5201
http://www.aleratec.com/
psolomon@aleratec.com
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- Alera Technologies DVD/CD ShredderT -- Now Only $39.99