Accudata Launches Newsletter For Energy Marketers
(EMAILWIRE.COM, March 15, 2001 ) AccuData America is launching a quarterly newsletter this spring that will focus on direct marketing strategies specifically for the energy industry.
AccuData’s new Energy Data Report will discuss data strategies that are proving effective for today’s energy marketers; it will serve marketers in both regulated and competitive environments. To sign up for a free e-mail subscription to the newsletter, go to www.accudata.com/energy, or call AccuData’s Energy Data Strategies Group at 800-641-7240. The premiere issue of the Energy Data Report will launch May 1, but a special preview edition will be sent the first week in April to qualified energy marketers who sign up by Friday, March 23.
“Each issue of the publication will spotlight data strategies that energy marketers can use to leverage customer acquisition and customer retention,” says Holly Paulus, Director of AccuData’s Energy Data Strategies Group. “You’ll also find industry case studies and success stories about how other energy marketers are successfully using both consumer and business marketing data to accomplish their goals in today’s dynamic marketplace.”
“If an energy company wants to pinpoint its most profitable prospects, or identify Internet-connected households for online product and service offerings such as e-billing,” Paulus says, “this newsletter will serve as an invaluable resource. It will also feature articles on how to create a solid marketing database and how to uncover estimated energy usage for residential and/or commercial customers and prospects.”
AccuData’s Energy Data Strategies Group will produce the quarterly newsletter. This four-person team, led by Paulus, currently serves more than 10 energy industry clients and maintains a solid understanding of the challenges facing energy companies -- in addition to expertise in data selection and analysis. AccuData has access to the most credible files in the industry for consumer and business-to-business data, as well as access to e-mail addresses of people who’ve said they want to receive e-mails regarding specific areas of interest.
AccuData America is a national marketing strategy company that supplies marketing data and database analysis services for industries involved in new client acquisition, customer retention, market analysis and data quality maintenance. AccuData, a member of the Direct Marketing Association, is the largest independent provider of marketing data in the United States. The company, established in 1990, is based in Cape Coral, Florida and employs more than 180 people. AccuData is a member of the Direct Marketing Association.
Note: Register to receive ongoing press releases via e-mail from AccuData at http://www.accudata.com/press/index.html
AccuData’s new Energy Data Report will discuss data strategies that are proving effective for today’s energy marketers; it will serve marketers in both regulated and competitive environments. To sign up for a free e-mail subscription to the newsletter, go to www.accudata.com/energy, or call AccuData’s Energy Data Strategies Group at 800-641-7240. The premiere issue of the Energy Data Report will launch May 1, but a special preview edition will be sent the first week in April to qualified energy marketers who sign up by Friday, March 23.
“Each issue of the publication will spotlight data strategies that energy marketers can use to leverage customer acquisition and customer retention,” says Holly Paulus, Director of AccuData’s Energy Data Strategies Group. “You’ll also find industry case studies and success stories about how other energy marketers are successfully using both consumer and business marketing data to accomplish their goals in today’s dynamic marketplace.”
“If an energy company wants to pinpoint its most profitable prospects, or identify Internet-connected households for online product and service offerings such as e-billing,” Paulus says, “this newsletter will serve as an invaluable resource. It will also feature articles on how to create a solid marketing database and how to uncover estimated energy usage for residential and/or commercial customers and prospects.”
AccuData’s Energy Data Strategies Group will produce the quarterly newsletter. This four-person team, led by Paulus, currently serves more than 10 energy industry clients and maintains a solid understanding of the challenges facing energy companies -- in addition to expertise in data selection and analysis. AccuData has access to the most credible files in the industry for consumer and business-to-business data, as well as access to e-mail addresses of people who’ve said they want to receive e-mails regarding specific areas of interest.
AccuData America is a national marketing strategy company that supplies marketing data and database analysis services for industries involved in new client acquisition, customer retention, market analysis and data quality maintenance. AccuData, a member of the Direct Marketing Association, is the largest independent provider of marketing data in the United States. The company, established in 1990, is based in Cape Coral, Florida and employs more than 180 people. AccuData is a member of the Direct Marketing Association.
Note: Register to receive ongoing press releases via e-mail from AccuData at http://www.accudata.com/press/index.html
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