(EMAILWIRE.COM, April 27, 2018 ) Buckwheat is a plant which belongs to non-grasses and is majorly cultivated because of its grains which resemble cereals. It is also cultivated as a cover crop to maintain soil fertility, prevent soil erosion and to manage weeds, pests and diseases before planting a commercial crop. It is related to herbs and flowering plants such as sorrel and knotweed.

Its seeds are rich in complex carbohydrates and significant protein content and hence it is called as pseudo cereal. It is a short season crop which grows well on low fertility soils and hence it is also used as a part of crop rotation. It can also be grown in high altitudes and in cold weather as well. Buckwheat flour is widely consumed as noodles and many other food items. Buckwheat production is reduced in recent years due to the availability of nitrogenous fertilizers to maintain fertility of soil.

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Increasing demand for healthy and nutritional food products due to the increasing health awareness is increasing the demand for buckwheat and its products. Several applications of buckwheat in beverage and cosmetics industry, growing demand for gluten free and organic food are expected to drive the buckwheat market. However, decrease in production of buckwheat in recent years due to the availability of alternate ways to improve the soil fertility and reported issues of allergic reactions to buckwheat products are restraining the market growth.

The Buckwheat market is categorized by application, form, distribution channel and region. Based on applications of buckwheat, the market is categorized into Beverage Industry, Food Industry, Textile Industry, Cosmetics Industry and others. Buckwheat finds its major applications in food industry as it is used in manufacturing variety of food products and also due to the increase in demand for low calorie, gluten free food. On the basis of form of the grains, the market is categorized into Raw, Unhulled and Roasted. Roasted buckwheat grains are highly preferred by household consumers so that they can be directly used in cooking. Based on the distribution channel, the market is categorized into Retailers, Supermarkets, Convenience stores, online stores and others. Retailers and supermarkets are the major distribution centers for buckwheat flour as well as grains. Online stores with home delivery services are rapidly growing due to the increase in the use of smart phones and internet connectivity.

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On the basis of region, the North America Buckwheat market is categorized into U.S.A and Canada. U.S.A leads the buckwheat market in North America region due to the increasing demand for gluten free food products. It is also the world’s fourth largest producer of buckwheat.

Some of the major players in Buckwheat market are Birkett Mills, Krishna India, Homestead Organics, UA Global Inc., Galinta IR Partneriai, Ningxia Newfield Foods, Sichuan Huantai Industrial, Wels Ltd and Jinan Jinnuoankang Biotech.

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