(EMAILWIRE.COM, April 26, 2018 ) The increasing demand for frozen fruits and growing proportion of working women population are the topmost driving factors behind the market growth. With the increasing marketplace for e-commerce, the web-based Markets are forecast to grow at a high rate of growth within the forecast time period. The enlargement of assorted supermarket brands into untapped markets is anticipated to push the market growth.
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The Europe IQF Fruits and Vegetables Market was valued at USD 2.04 billion in 2016 and is approximated to be growing at a CAGR of 5.1%, to achieve USD 2.62 billion by 2021. Europe is projected to witness a very high CAGR thanks to the presence of developing countries of the region (Eastern Europe and Central Europe) that provide the demand for exotic fruits.
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Drivers and Restraints:
The increasing preference toward frozen fruits from fresh fruits thanks to lesser price and a lot of storage life directly interprets into market demand. Among the frozen fruits as well, the IQF fruits are forecast to experience a high rate of growth throughout the forecast period, on account of their larger shelf life and also the barring of lumping in fibrous fruits.
The Confectionary and bake houses section of the market occupied the place of the highest market share contributor globally. This can be as a result of the big demand for baked merchandise across the region. Thanks to the enhanced usage in desserts and confectionaries, the red fruits and berries section of the frozen fruits leads this segmentation in terms of market share. It accounts for well above 50% of the overall regional market share.
Based on geography, the Europe market is classified into Italy, France, UK, Germany and Spain. The European region has the second highest market share globally. The usage of frozen fruits and vegetables within the recipes of delicacies similar to Ice creams and Smoothies is aptly anticipated to propel the regional market growth.
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Geographical Segmentation:
Based on geography, the Europe market is classified into Italy, France, UK, Germany and Spain. The European region has the second highest market share globally. The leading market players in the current market include SunOpta Inc, Fruktana Ltd, Capricorn Food Products India Ltd., Breukers Schamp Foods, Alasko Foods Inc, AXUS International LLC, Rasanco Ltd and Nimeks Organics among others.

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