(EMAILWIRE.COM, September 14, 2009 ) Goshen, MA – For solo entrepreneurs and small business owners experiencing a slowdown, it’s the perfect time to start creating information products, claims veteran product developer Marcia Yudkin. To make the leap into information marketing easier, Yudkin is offering a free teleseminar on Friday, September 18 that takes listeners step by step from deciding on a topic to setting up a short digital report for sale (www.yudkin.com/infoQA.htm ).

"Nearly everyone embarking on their first downloadable report takes on too complicated a topic," says Yudkin, author of 6 Steps to Free Publicity and 10 other books as well as dozens of audio and digital products. "It’s best to start with a simple report that neatly solves a problem for people in the target market."

During the free teleseminar, listeners will learn how to choose a saleable topic, craft an irresistible title, write and format the report, converting the document to PDF, decide on the price and set it up for sale and immediate download – all without spending a dime on software or monthly service fees.

Yudkin’s own information products range from downloadable reports costing $19.95 to a home-study course that goes for $1,297.00. Her upcoming seven-week course, Launch Your Information Empire, teaches strategy, options and how-to for creating and marketing information products.

To sign up for the September 18 how-to teleseminar, "Your First PDF Report," which begins at 4 p.m. Eastern time and lasts for one hour, prospective product developers should go to www.yudkin.com/infoQA.htm . There is no charge and all that is needed to listen in is a telephone.

Contact Information:
Creative Ways
Marcia Yudkin
Tel: 413-582-4052
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