(EMAILWIRE.COM, July 29, 2009 ) Phoenix, AZ – July 13, 2009 – The country's Latino population is rapidly growing. According to the U.S. Census Bureau, as of 2004 there were 41.3 million Hispanics living in the U.S. Of that population, 31 million residents speak Spanish at home. If companies aren't reaching this demographic, they may be losing significant business. Bilingual answering services, such as those offered by Arizona's AnswerNow!, help businesses assist their Spanish-speaking customers in a cost-efficient way.

“Catering to customers who speak another language doesn't have to mean hiring more full-time staff," says AnswerNow! President Margo Soll Weiss. “Outsourcing that job to a bilingual answering service like ours allows business owners to reach more customers while keeping a handle on costs."

While some bilingual answering service providers only have Spanish-speaking staff available during limited hours, AnswerNow! can set up a custom bilingual call center solution with staff available 24 hours a day, every day. "All customers should be valued and treated equally by any company," says Weiss. "If a significant portion of those customers happen to be a part of the Spanish-speaking population, then companies need to take steps to meet their needs or risk losing them to the competition. Bilingual answering services make that both possible and affordable."

The U.S. Census Bureau estimates that the Hispanic population will grow to 102.6 million by 2050. "That's a projection U.S. business owners can't ignore," says Weiss. "If they don't find a way to provide support for, and make sales to, Spanish-speaking customers then someone else will."

Companies are used to catering to different demographics, but many are still lacking in customer service for Latino customers. Bilingual answering services take the burden off of the business by providing staff who can address both Spanish and English language customer support and sales enquiries equally.

About AnswerNow!

AnswerNow! has over 30 years’ experience in the answering services and telemessaging industry, offering state-of-the-art technology solutions in bilingual answering services, credit card processing, call center services, and further virtual office assistance. The business understands the importance of growth, having gone from a one person shop to employing over 90 people to help clients across various industries grow with the help of custom virtual office solutions.

For more information about AnswerNow! or the company's bilingual answering services and bilingual call centers, please visit www.AnswerNowInc.com or contact Michelle Weiss at 1-800-226-0491.

Contact:

Michelle Weiss, Director of Business Development
AnswerNow!
Phone: 800-226-0491
Email: michelle@answernowinc.com
Web: www.AnswerNowInc.com

Contact Information:
AnswerNow!
Michelle Weiss
Tel: 800-226-0491
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