(EMAILWIRE.COM, February 19, 2009 ) Goshen, MA – With unemployment growing and many business owners seeing revenues decline, instincts are to hunker down and hibernate until the economy rebounds. Instead, suggests marketing mentor Marcia Yudkin, professionals should use the slowdown to master new money-making skills (www.yudkin.com/products.htm).

“Growing revenues is challenging with nearly everyone watching their expenditures so carefully right now,” says marketing expert Marcia Yudkin, author of 6 Steps to Free Publicity and 10 other books as well as director of a members-only marketing mentoring program called Marketing for More (www.marketingformore.com). “So it might be smarter as well as saner to lay the groundwork for new products and services you can release when the economy improves.”

Yudkin’s “Launch Your Information Empire” course teaches step-by-step how to create and sell information products such as ebooks, audio recordings or multimedia courses – including both simple, inexpensive products and pricier ones that a target market is eager to buy, while her “Teleteach for Profit” course conveys the strategy, logistics, marketing and product creation steps needed to run teleseminars (telephone seminars) for a fee or for lead generation.

Graduates of Yudkin’s advanced web site makeover course can bill themselves as a Certified Web Site Marketing Makeover Consultant, helping to improve the selling power of web sites for their owners. And her “6 Weeks to Masterful Copywriting” course gives someone with a knack for language the skills needed to set out a shingle as a freelance business writer.

Marcia Yudkin’s home-study courses range in cost from $497 to $1,297.00 – much cheaper and more practical than college classes. Anyone can find the list of her home-study courses and complete details of each course at www.yudkin.com/products.htm.

Contact Information:
Creative Ways
Marcia Yudkin
Tel: 413-582-4052
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