(EMAILWIRE.COM, June 10, 2008 ) Hong Kong – One of Hong Kong’s largest industry events on Supply Chain Management (SCM) will be held on 10 October 2008 at JW Marriott Hotel, Hong Kong. Organized by GS1 Hong Kong, the Supply Chain Management Excellence Summit will involve over 20 renowned global speakers from leading supply chain organizations from around the world who will come together to share insights into the latest developments in standards, technologies, market practices, and customer case studies.

As a local chapter of an international supply chain standards body, GS1 Hong Kong is committed to driving adoption of standards-based supply chain solutions to help enterprises in Hong Kong and the PRD region to satisfy customers and connect to the global marketplace. The Summit promises to be bigger than ever, bringing together business and supply chain leaders spanning manufacturing, retailing, wholesaling and distribution, transport and logistics, information technology and government.

With the theme of “Achieving Business Sustainability”, this year’s conference will present key issues and topics critical to the future success and sustainability of businesses in the new era of globalization.

“As globalization grows in new and ever more complicated dimensions, today’s businesses are becoming increasingly interconnected. Therefore, we need to improve responsiveness to customers’ needs through better Supply Chain Management. To turn these challenges into opportunities for growth, enterprises must equip themselves with the latest Supply Chain Management practices and technologies – specifically Radio Frequency Identification (RFID) technology,” said Anna Lin, Chief Executive of GS1 Hong Kong.

According to Gartner's "Market Trends: Radio Frequency Identification, Worldwide, 2007-2012" report, worldwide RFID revenue is expected to triple to reach US$3.5 billion between now and 2012 and RFID adoption in Asia Pacific supply chain applications is expected to outpace most other regions.

"In view of the growing importance of RFID technology in the global supply chain, the conference will provide a timely opportunity for participants to explore the best ways to exploit the power of RFID technology in supply chain management. This year, we will also hold the first Hong Kong RFID Awards – a key highlight of the Summit designed to recognize forward-looking businesses for their innovative and effective use of RFID.
“We believe the Awards will send a clear message to the business community that RFID is a critical technology for businesses to achieve supply chain excellence, and to pave the way for the extensive adoption of EPC/RFID in Hong Kong," Lin added.

Program highlights:

Topics:
- HKSAR Government’s Vision - by the Commerce and Economic Development Bureau
- Standards & Technologies – After successful proof-of-value EPC/ RFID pilots … what’s next?
- Global Trends - Moving up the supply chain with value-added service models for global trading
- Best Practices - Ensuring consumer safety by optimising product quality
management and enabling better traceability
- EPC/RFID and Efficient Consumer Response (ECR) – Real-world examples from the Winners of the Industry's first Hong Kong RFID Awards and key players from the consumer products industry

The RFID Awards:
The first Hong Kong Radio Frequency Identification (RFID) Awards 2008 scheme was designed to recognize significant achievements in the adoption of EPC/RFID technology. The winners will be those judged as having broken new ground and achieved stunning business results through innovation and the adoption of best practices. Award categories include:

- Best EPC/RFID Implementation Award – For enterprises that implemented EPC/RFID technology and achieved real business value and return on investment (ROI)
- The Most Innovative Use of EPC/RFID Award – For enterprises that deployed EPC/RFID technologies with a high degree of innovation and creativity
- The Most Innovative EPC/RFID Products Award – The best products/solutions demonstrating innovative use of EPC/RFID technology

Winners of the first Hong Kong RFID Awards will be announced during the GS1 Hong Kong Supply Chain Management (SCM) Excellence Summit on 10 October 2008. For more details of the Summit and Awards, please go to GS1 Hong Kong's website: http://www.gs1hksummit.com.

About GS1 Hong Kong
Founded in 1989, GS1 Hong Kong is a not-for-profit industry support organization. It is committed to enhancing Hong Kong enterprises’
competitiveness through the provision of global supply chain standards, best practices and enabling technologies. As GS1’s local chapter, GS1 Hong Kong is the only organization that is authorized to issue and administer
GS1 identification numbers in Hong Kong. Standards and solutions offered include bar coding services, B2B e-commerce services, Global Data Synchronization (GDS) and Electronic Product CodeTM / Radio Frequency Identification (EPC/RFID). The organization also hosts a wide range of training courses to facilitate knowledge transfer for SCM principles, e-business strategies, global standards and the implementation of enabling technologies. The GS1 community has over one million corporate members spanning 150 countries and economies and more than 20 industries around the world. For more information about GS1 Hong Kong, please visit:
www.gs1hk.org.

Issued on behalf of GS1 Hong Kong
by EBA Communications

For further information, please contact:

Stella Cheang (GS1 Hong Kong):
Tel: (852) 2863 9733
Email: stellacheang@gs1hk.org
Brian Paterson (EBA):
Tel: (852) 2537 8022
Email: brian.paterson@ebacomms.com

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Contact Information:
GS1 Hong Kong
Brian Paterson
Tel: (852) 2537 8022
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