Oakley Joins Forces with Chevrolet in a New Marketing Alliance
(EMAILWIRE.COM, August 09, 2002 ) Oakley, Inc. (NYSE: OO) today announced a strategic marketing alliance with Chevrolet and its Silverado 1500HD truck series. Terms of the coalition allow Oakley to customize four Chevrolet 1500HD Silverados for use in its sports marketing program. The customized... more
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